Attribution Model
Understand LinkQuick click identifiers, last-touch attribution, events, and revenue.
LinkQuick uses first-party, 30-day last-touch attribution.
From click to user
When a visitor opens a sublink, LinkQuick records the click and passes its identifier to the destination. The destination SDK can retain that identifier in first-party storage.
The first identified event associates the anonymous path with an external user identifier. Name and email are optional; the external identifier is the source of truth.
Events and revenue
Destination applications can send named events, conversions, and revenue in minor currency units. Each request should include an idempotency key so retries remain safe.
If the click identifier is missing or expired, a valid user event may be kept as unattributed. LinkQuick does not fabricate attribution.
Reporting
Compare clicks, identified users, conversions, conversion rate, and revenue by sublink or parent. Imported historical aggregates remain separate from live daily attribution data.